what happens to the product passport if my company is taken over
The passport remains, the responsibility shifts
An acquisition does not change the product passport itself: the passport remains linked to the product and remains accessible via the QR data carrier, even after a merger, acquisition or resale of the company. What does change is who is responsible for it. The obligations that lay with the manufacturer or importer — keeping the data up to date, keeping the passport accessible, responding if something goes wrong — are transferred to the legal successor. The legal entity that placed the products on the market, whether or not it merges into another company, remains the party on which these obligations rest, even if the name on the sign changes.
What is transferred, and what has its own route
This explanation concerns the situation in which an entire company is acquired — share transfer, merger, or acquisition of the complete enterprise including ongoing obligations. In those cases, responsibility for existing passports generally transfers to the acquiring party along with the rest of the contracts and obligations of the company. That is a different situation from when only a brand name, a product line or part of the assets are acquired without the underlying legal entity: in that case it must be separately assessed who will be regarded as the manufacturer or importer going forward, and that touches on the question who is responsible for the product passport of products. A change from manufacturer to private label, or vice versa, is also not a normal acquisition and requires its own assessment — see the explanation on liability for private label products. And if the acquiring company is outside the EU, the question arises again of who is the contact point in the Union, which concerns the role of an authorised representative in the EU.
No waiting period: the obligation applies from the moment of acquisition
There is no transition period specifically laid down for acquisitions: from the moment the acquisition is legally finalised, responsibility for the passport rests with the new owner of the company. Until that moment, the original manufacturer or importer remains responsible, even if an acquisition is already in the negotiation phase. There is no separate moment at which the passports must be "transferred" — the data remains in place, only the party behind it changes. What is important, however: if the acquisition is accompanied by a change of name, change of address or other adjustment of the identification data of the manufacturer, that information must be updated in the passport, because the passport must contain correct and up-to-date data about the responsible party.
How to handle this practically
In the case of a takeover, the first thing that must be clear is: which legal entity will subsequently act as the manufacturer or importer, and whether that is the same legal person as before or a new one. If it is the same legal person (for example, in a share purchase), there is little substantive change to the passport itself — the obligations continue as they were. If it is a different legal person that takes over the production or import, then the identification in the passport must be adjusted to the new party, and that new party must be aware that from that moment on it is responsible for keeping the data current and keeping the passport accessible for the remaining hosting period. A second point to check: who has access to the underlying system in which the passport data is stored, and whether that access is transferred to the new owner. A passport that is online but for which no one at the new company has login credentials creates the same problem in practice as a passport that is not kept current. A third point is the registration in the central register of digital product passports: if data about the manufacturer stored there changes as a result of the takeover, that registration should be updated accordingly. Finally, it is advisable to lay down in the takeover agreement itself who assumes which obligations, especially when only part of the product groups or brands transfer to the new owner — this prevents it from being unclear afterwards who is accountable for what.
Where this is stated: articles 9, 10, 13 and 27 of the ESPR
That the digital product passport must remain accessible and current during the specified period follows from article 9 and article 10 of the ESPR (Regulation (EU) 2024/1781), which describe the requirements for the passport itself, including the maintenance of the data. Article 27 of the ESPR describes the obligations of manufacturers, including ensuring the accuracy and availability of the passport data — an obligation that is linked to the legal person, and which therefore transfers when that legal person merges into another undertaking. Article 13 of the ESPR governs the central register of digital product passports, in which the data on the responsible manufacturer or importer is recorded and must therefore also be updated if that party changes.
Anyone dealing with a takeover and wanting to know who will henceforth act as manufacturer or importer can best clarify this first on the basis of their own role in the supply chain — the page on whether you are an importer or manufacturer according to the ESPR is a logical starting point for this, before anything is adjusted to an existing passport.
Where this is based on
- Regulation (EU) 2024/1781 (ESPR), Article 10 (requirements for the digital product passport)
- Regulation (EU) 2024/1781 (ESPR), Article 13 (register of digital product passports)
- Regulation (EU) 2024/1781 (ESPR), Article 27 (obligations of manufacturers)
- Regulation (EU) 2024/1781 (ESPR), article 9 (digital product passport)
The regulation itself is on EUR-Lex. We provide references for each claim; you do not have to take our word for it.
What you must do concretely
A takeover changes the owner of a business, not the history of a product. The product passport remains linked to the product or product group for which it was created, with the data that applied at the time of manufacture. What does change in a takeover is the question of who is responsible from that moment on for the accuracy of that data, for maintaining the passport, and for the registration in the register of digital product passports under article 13 of the ESPR (Regulation (EU) 2024/1781). This is not a minor matter that automatically transfers with the share transfer — it requires a deliberate transfer of file and responsibility.
What is expected of you
The obligations of article 27 transfer with the manufacturer role, not automatically with the legal person
Article 27 of the ESPR establishes the obligations of manufacturers: correct data, technical documentation, and the ability to demonstrate conformity. In a takeover where the legal entity remains intact (share transfer) little changes in most cases regarding who the manufacturer is — the legal person continues to exist, only the shareholders change. In an asset acquisition, a merger, or a situation in which a brand or product line is taken over by another entity, it is different: the manufacturer role then actually shifts to another party, and that party assumes the obligations of Article 27. For a company with 10 to 100 employees, this means in practice that in the due diligence of a takeover not only the financial and legal documents are reviewed, but also the digital product passport file: what data has been entered, by whom, and on the basis of which underlying documentation.
The digital product passport itself continues to exist, but the management authority must be transferred
Article 9 and Article 10 of the ESPR describe what a digital product passport must contain and what technical requirements it must meet — including that it remains accessible and up to date. A passport created with a hosting provider such as prodpas.eu is registered in the name of the party that provided the data. In a takeover, nothing changes about the passport itself, but it does change who is authorized to make modifications or add new products. That transfer of authority does not happen automatically with a takeover; it must be arranged separately, just like a transfer of a domain name or a Chamber of Commerce registration must be arranged separately.
The registration in the government register must remain correct
Article 13 requires registration of the passport in a central register. That registration contains data about the manufacturer. When the manufacturer changes — for example because a product line is taken over by another legal entity — that change must also be processed in the register. For a company that carries out a takeover, this means there comes a moment when the register data of the acquired products must be updated to the new manufacturer. That is administrative work that can easily be forgotten among all other integration tasks following a takeover.
Existing contracts with hosting providers and data processors must be reviewed
The passport is determined not only by regulation, but also by the contractual agreements with the party hosting it and keeping the passport available for ten years. In most cases, that contract simply continues in the event of an acquisition, but the party that is the principal sometimes changes. Whoever does not explicitly document this runs the risk that after the acquisition it becomes unclear who is authorized to request changes from the hosting party, or who pays the bill for the remaining retention period.
Where things go wrong in practice
An acquisition where only the shares change hands, but the new owner assumes that "the passport is already in good order" — without checking whether the underlying technical documentation is still present and current at the acquired party.
An asset acquisition where a product line is acquired, but the passport file (test reports, material data, certificates of conformity) remains with the original manufacturer, while the new owner becomes responsible for the data.
A merger between two companies that both already had passports running with different hosting parties, without a plan to merge or consolidate this — resulting in two separate systems that do not align with each other.
An acquisition where nobody checks who previously was the contact person at the hosting party, so that after the acquisition nobody has access to update the passport when necessary.
A situation in which the acquiring party takes over a brand and thereby effectively places itself in the role of manufacturer as described on I sell products under my own brand — what obligations do I incur?, without realizing that this change of role also has consequences for who is responsible for the product passport of the acquired products.
What you can document
- An overview of all product passports that fall under the entity or product line to be acquired, including which hosting party they are housed with and when the retention period expires.
- The underlying technical documentation per passport: test reports, material data, declarations of conformity — so that these do not become separated from the passport itself.
- An explicit provision in the acquisition agreement about who is responsible after the acquisition for maintaining the passport data and for any changes to the register.
- Contact details and login credentials (or a procedure for transferring them) with the hosting party, so that the new owner has immediate access.
- A check on the role allocation after the acquisition: is the acquiring party still a manufacturer, or does the acquisition make it an importer, distributor or a party selling under its own brand — this also determines which obligations apply, as described on Who is responsible for the product passport for products?.
- For acquisitions where production or the brand moves outside the EU or is acquired from a non-EU party, a check on whether an authorized representative is required, as explained on do I need a mandated representative in the EU for the product passport.
- An agreement on liability for data entered before the acquisition, should it later prove to be incorrect — relevant in light of what is described on who is liable if the product passport contains incorrect information.
This is not legal advice. This page provides general information about the regulations that this platform concerns. We do not know your situation. If you are in doubt about your own case, consult a lawyer or the competent supervisory authority.
Written with AI based on the sources above, reviewed by a human on 2026-09-05. Is something incorrect? Let us know — corrections are given priority.